Delivering pristine videos in little time and money.
It was a challenge to shoot 7 separate videos in limited time and money that we had. But shooting with limitations has become my specialty over the years. I wanted to achieve Edward Hopper-esque late afternoon light and the cinematographer and I agreed that we should not compromise the look and mood of the images. We moved quickly adjusting lights from Wide to Close up shots. We managed to save time by shooting Wide in 6K, and punching in in post for medium shots.
Client Grey Goose
Agency BBDO NY
Cinematographer John McCabe
Post Production EG+